PQ Media, in collaboration with the ANA, has released the U.S. Brand Activation Marketing Forecast 2016, the first and only source of comprehensive, consistent and actionable strategic intelligence covering brand activation operator revenues and marketer spending on brand activation by media platform, channel, end-user sector and industry vertical.
A report full of benchmarking firsts for brand activation, the new Forecast finally puts brand activation into context of the broader advertising & marketing economy, providing exclusive definitions and segmentation as well as comprehensive and in-depth views of this growing media sector through multiple vantage points never available previously. Among the groundbreaking data and analysis included in the new report are:
Original market research delivered through U.S. Brand Activation Marketing Forecast is designed to equip today's advertising & marketing industry stakeholders, including media company executives, marketing agency professionals, major brand marketers, management consultants and financiers, with the competitive intelligence you need to make smarter, faster business decisions in a rapidly transforming media ecosystem. PQ Media's exclusive tracking, analyses and forecasts cover the waterfront of digital, traditional & hybrid media messaging and the trends driving brands to invest in specific media platforms and channels over others.
PQ Media's intelligent data provides you with an unrivaled breadth and depth of strategic intelligence across dozens of media sectors, platforms, channels and industry verticals, fueled by the primary research our experienced research team has collected, analyzed and synthesized to produce the key growth drivers, industry challenges, market insights and forecast assumptions behind this new product. Our analysts have drilled deep into every aspect of brand activation to unearth not only the cyclical trends impacting year-over- year results, but also the critical secular trends driving longer-term growth patterns of the entire advertising & marketing economy.
New Report Delivers Need-to-Have Business Information to Help You:
In all of our market research reports and series, PQ Media uses consistent historical datasets going back decades and recalibrated each year to produce the most intelligent data available anywhere, driven by our multi-layered, proprietary research methodology, PQ Medianomics™. Our analysts have done much of the groundwork for you in advance, so you and your team can concentrate on leveraging this critical strategic intelligence contained in this first-ever publication to help you make smarter, faster business decisions amid the tectonic shifts disrupting and transforming the media ecosystem.
More Details on the Key Features of the Forecast:
Download a FREE Executive Summary and Table of Contents After Sharing a Few Bits of Info with Us:
|Single-User License: $1,995
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|Multi-User (Enterprise) License: $2,995|