Since its founding in January 2003, PQ Media has grown into the leading provider of global media econometrics and pioneer of emerging media research. Our industry-leading predictive econometrics system serves executives charged with advancing strategic initiatives in the rapidly changing media, entertainment and communications industries (see About).
Our focus is on providing unbiased and actionable strategic intelligence to positively impact our client's growth objectives. PQ Media's proven and best-in-class econometric system delivers a holistic, cross-channel view of the rapidly shifting global media ecosystem by focusing on the key components of the media industry value chain. We examine the digital platforms and channels in the 15 leading global markets associated with digital & alternative advertising & marketing, consumer spend on digital media & technology, consumer usage of media, as well as analysis of traditional media's platforms for perspective. Our experienced team of executives and market analysts, who deliver custom and syndicated data, analysis and recommendations to our clients via custom consulting services and research reports (see Executive Team) PQ Media's breadth and depth of knowledge and perspective drive strategic plans, investment parameters and tactical approaches for leading media and entertainment companies, financial institutions, management consultants and media agencies.
"PQ Media's numbers are not only significant for their size, but for their accuracy. PQ Media, which provides metrics for many types of communications, not just DOOH advertising, is notoriously accurate when it comes to their forecasts."
If you believe PQ Media has the strategic solutions to help your organization achieve its growth objectives, please feel free to contact Patrick Quinn, President & CEO; or Tabor Ames, Vice President/Marketing: at 203-921-0368.
Consumers worldwide are increasingly accessing media outside the home. While time spent with most traditional media continues to decline, consumer exposure to digital out-of-home (DOOH) media is experiencing rapid growth around the world. Until now, however, no consistent methodology, time series or datasets comparing global markets have been available. This innovative new report will help key DOOH stakeholders to better explain consumer exposure levels to their brand and agency clients, and to compare DOOH exposure consistently alongside traditional ad media usage.